As a business owner your focus seems to always be on what comes next. We learn quickly that for successful businesses marketing never stops and that means we are always looking ahead at what we can do to get that next client. Whether it’s implementing a new service, adopting new technology or resetting a marketing campaign, standing still just isn’t done in business.
Except maybe on a holiday like Thanksgiving (or Thanksgivukkah this year)
Although some of us might be tempted to use the holiday to get a leg up on a project we’ve been wanting to do or get a holiday newsletter out the door, it might be just as important to take advantage of one of the rare opportunities to stand still and take stock of just what we’ve already accomplished. Often we are so focused on the next client that we fail to fully appreciate those we already have. So busy trying to grow our businesses that we don’t appreciate what we’ve managed to accomplish now.
When I stop to examine where I am today, I’m blown away by just how much things have changed since that first year when I opened Clerical Advantage. And I stand in awe of the group of amazing and talented people I’m lucky enough to number among my clients. Individuals who have managed to balance not only work and home, but public speaking, authoring books, teaching courses, blogging and so much more. I’ve never believed in name-dropping when it came to my clients, but I will tell you that they are movers and shakers in their industries. And they inspire me every day to reach beyond my comfort zone and try new things and to never be afraid to fail.
Not to mention that the roof over my head and the Thanksgiving meal I’ll have tomorrow wouldn’t be possible without them.
I’m taking the next day or so to stand still. To stop thinking about what is next and use the time to simply say thank you to the people who make my business possible, who have been my teachers and mentors. You know who you are. You’re the best clients in the world and although I may not say it, I am thankful every day for you.