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Marketing Your Home Business
Marketing a home business is vastly different than marketing what’s considered a small business. Learn tips here for marketing your home business on a limited budget.
Possibly one of the hardest parts of starting and growing a business is deciding on what to charge. Whether it’s a product or services, getting the price right is critical in your ability to sustain the business and yourself. So how much should you charge as a home business? Your first instinct is going to…
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The number one question I’m asked by the students who take my best-selling course Work from Home as a Virtual Assistant is “How do I get clients?” Ironically, not one student has ever asked me, “How to do I keep clients?” While the importance of getting clients can’t be argued, knowing how to keep them…
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Branded graphics. If you’re using social media, you’ve seen them, the images that you recognize right away as belonging to a certain business. It’s the holy grail of marketing images and many small and solo entrepreneurs believe that branded graphics are only for the big boys with graphics departments. While that may have been true…
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This post isn’t just for the small business community, this one is for anyone taking payments for anything. Big businesses, small businesses, service providers, local youth organizations and yes, even the grandma selling her homemade sea salt chocolate fudge; if you’re taking payment for something you should be offering an electronic payment option. Big and…
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Once upon a time, you imagined your small business, complete with a vision of a steady, comfortable level of activity. Chances are, you realized that was as good as a storybook fantasy soon after you opened your doors. The truth of the matter is, there is a definite ebb and flow of small business ownership.…
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When I first started out my blog reading list was populated by the likes of Gary V, Mike Michalawicz, Chris Brogan and Seth Godin. While they give some great business advice, as time has marched on and my business has gone from a struggling startup to a well-established one-woman show, I’m finding myself drawn to…
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If you are a small business owner or freelancer, you know that one of the disadvantages of being your own boss can often be the fluctuation in your income. Often how much income and when that income becomes available to you each month can be hit or miss. Some self-employed individuals plan ahead for the…
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