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Marketing Your Home Business
Marketing a home business is vastly different than marketing what’s considered a small business. Learn tips here for marketing your home business on a limited budget.
Has the current pandemic had an adverse effect on your home business income? Even though self-employed individuals are now eligible for unemployment via the pandemic unemployment assistance program, it may not be a fit for everyone. You could still be making enough money to make you ineligible yet you’re still not making what you normally…
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When people think about home based businesses it’s often associated with providing services via computer or providing handmade or digital products via an eCommerce platform. But what if neither of those avenues are for you? Maybe you prefer getting out and about rather than being in the home office all day, every day. Does that…
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Possibly one of the hardest parts of starting and growing a business is deciding on what to charge. Whether it’s a product or services, getting the price right is critical in your ability to sustain the business and yourself. So how much should you charge as a home business? Your first instinct is going to…
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The number one question I’m asked by the students who take my best-selling course Work from Home as a Virtual Assistant is “How do I get clients?” Ironically, not one student has ever asked me, “How to do I keep clients?” While the importance of getting clients can’t be argued, knowing how to keep them…
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Branded graphics. If you’re using social media, you’ve seen them, the images that you recognize right away as belonging to a certain business. It’s the holy grail of marketing images and many small and solo entrepreneurs believe that branded graphics are only for the big boys with graphics departments. While that may have been true…
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This post isn’t just for the small business community, this one is for anyone taking payments for anything. Big businesses, small businesses, service providers, local youth organizations and yes, even the grandma selling her homemade sea salt chocolate fudge; if you’re taking payment for something you should be offering an electronic payment option. Big and…
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Once upon a time, you imagined your small business, complete with a vision of a steady, comfortable level of activity. Chances are, you realized that was as good as a storybook fantasy soon after you opened your doors. The truth of the matter is, there is a definite ebb and flow of small business ownership.…
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