For virtual assistants like myself, I believe one of the most common problems in landing that first client is the fact that many business owners are skeptical that their work can be done from a home office. They can’t wrap their heads around the concept of being ‘paper-less’ or having their work done by someone…
One of the first things most people think about when entertaining the thought of starting their own business is financing. Once upon a time, when the kingdom was carefree with low gas prices and real estate was king, it was relatively simple to find financing for a start up business. But alas, King Real Estate…
As an entrepreneur whose business is built around the marvels of computers and the Internet, I am what one would classify as a ‘computer geek’. I wear the title with pride. I introduce my clients to a variety of on-line and electronic alternatives to the so-called traditional ways of doing business. Here at the conference table…
Some people call it thinking outside the box, while some call it professional creativity. Ingenuity in the business world can be the difference between being in business and being successful in business. The question has been and always will be, how do I set my business apart from the rest?
Old school businesspeople swear by word of mouth as the best way of marketing a business. While I believe this is still true, word of mouth no longer is restricted to one person telling another about their personal experiences with a given company or business. It used to be that if you had a good…
When is a blog more than a blog? When it’s a marketing tool. And you thought blogging was only for political pundits and Hollywood gossip mavens. Think again. Blogging is the latest business tool, and when it’s done right, it can effectively work for you and your business.
A business website. Do you have one? As I mentioned in an earlier post, every business in today’s market needs a website. It amazes me that some business people are still dragging their feet on this one. Perhaps its because there are still some people out there telling business owners that they don’t necessarily need one….
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