Category Archives: Marketing Your Biz

Yes, Your Business Needs a Facebook Page

Anyone who reads this blog knows I’m a big fan of Twitter. (Done the right way.) And although I myself sort of dragged my heels at first, I have come to the conclusion that when it comes to social media for business, a Facebook Page is a necessity. The problem is, many small businesses are…

What You Can Learn from @Charter about Social Media

tin can phone

As a Virtual Online Technology Assistant and a small business owner who has had a good deal of success using social media I’m often asked by others about how to use social media successfully for their own businesses.  Often I feel I have disappointed them when I explain why I feel social media has worked…

Business Lesson of the Week: Standing out in the Crowd

Disclaimer: I know that I use virtual professionals (virtual assistants, virtual paralegals, etc.) as an example in a lot of my posts, like the one yesterday for example.  But to be honest, most of my posts, e-books and coaching materials apply to any small or micro-business providing services. I just happen to have the inside…

Social Media for Business-Are You Making the Most of it?

2010 could very well be called the year of social media. With over 500 million users on Facebook and over 100 million users on Twitter, smart businesses realized that it’s far from a fad that will fade. On the countrary, social media and mobile applications (or apps) are obviously on the rise. Don’t believe me?…

Are You a Twitter Menace?

I’ve talked about Twitter Do’s and Don’ts before. Today I want to talk about making sure you’re not a Twitter menace. So just what is a Twitter menace?  Those people that are using Twitter as a bullhorn rather than a communication device. Are you guilty of the following? Hourly auto-posting of advertisement type tweets Responding…

Getting Clients-Building Trust

I hear you out there. Those unspoken responses to my previous post. You know, the one where I said that getting clients wasn’t about price?  Yeah, that one.  And you’re thinking,  “Those points are well and good if you have clients already, but how do you build trust in the beginning. You know, when you’re…

Getting Clients-Price isn’t your Problem

Since my post on virtual assistant rates continues to be discovered and enjoyed almost two months after I first published it, I thought perhaps it was time for another post on pricing for service related businesses. Yes, that includes virtual assistants. And since we already tackled the issue of not charging enough, let’s move on…

A Business Lesson from Kitchen Nightmares?

You’ll have to forgive me if I mention the book UnMarketing:Stop Marketing. Start Engaging by Scott Stratten (@unmarketing on Twitter) a lot in my next few posts. You see I  purchased it for my Kindle and am slowly making my way through it. I say slowly, because as I read, I’m highlighting and taking notes…

Find Clients Through Blogging? It’s NOT a Myth…Start Blogging Today

“Start Blogging Today can give you the tools and the steps you need to use social media and a blog to market and promote your business online. Whether you are a brand new to blogging or you have an existing blog, Start Blogging Today will put you on the right path.” I’ve mentioned here before…

What Can Your Business Learn from Nintendo?

Have I gone completely nuts? Do I really think that small business can learn lessons from a video game giant? You bet I do. Over 19 years my son has given me a little bit of insight into the world of video games.  And although I’d have a hard time telling the difference between Final…