I’m not getting any clients from my website/blog.
It’s the complaint I hear from business people most often.
It’s a frustrating situation, especially if you’ve spent a lot of time and money on a website and/or writing content for your blog. The fact is, ‘if you build it, they will come’ only applies to the field of dreams. Simply building your website or adding content to a blog and waiting for your e-mail inbox to fill up with contact form requests is like waiting for Shoeless Joe Jackson to show up at your little league field. It’s highly unlikely to happen.
So what do I do when a client asks me why their website isn’t generating business? I take a look at their website.
What I’ve found is that their problem usually lies within 6 common areas.
Rather than just touch on each problem area briefly in one post, I’m going to do a daily series of posts next week. Monday through Saturday I’ll list each problem area along with tips on how to determine if that’s your problem and if so how to fix it.
And since this is such a common complaint, I’m also going to offer the series in the form of a newsletter, delivered right to your inbox, so if you don’t feel you’ll remember to check each day’s post next week, make sure you sign up for the newsletter so that you don’t miss anything. Of course, you can also subscribe via RSS so that you don’t miss any posts at all.
